Demographics

Political Independents

Political Independents

Independents often are portrayed as political free agents with the potential to alleviate the nation’s partisan divisions. The reality is that most independents are not all that “independent” politically. An overwhelming majority of independents (81%) continue to “lean” toward either the Republican Party or the Democratic Party. Among the public overall, 17% are Democratic-leaning independents, while 13% lean toward the Republican Party.

Young Adulthood Today

Young Adulthood Today

Over the past 50 years – from the Silent Generation’s young adulthood to that of Millennials today – the United States has undergone various cultural and societal shifts. Now that the youngest Millennials are in their 20s, Pew Research Center has done a comprehensive update of their prior demographic work on generations. Millennials are better educated – a factor tied to employment and financial well-being – but there is a sharp divide between the economic fortunes of those who have a college education and those who don’t.

Love and Marriage in America

Love and Marriage in America

The landscape of relationships in America has shifted dramatically in recent decades. From cohabitation to same-sex marriage to interracial and interethnic marriage, here are several facts about love and marriage in the United States.

The 2020 Electorate

The 2020 Electorate

Voter turnout will play an important role in determining the relative electoral influence of different racial and ethnic groups. While demographic changes unfold slowly, it’s already clear that the 2020 electorate will be unique in several ways. Nonwhites will account for a third of eligible voters – their largest share ever – driven by long-term increases among certain groups, especially Hispanics. At the same time, one-in-ten eligible voters will be members of Generation Z, the Americans who will be between the ages 18 and 23 next year. That will occur as Millennials and all other older generations account for a smaller share of eligible voters than they did in 2016.

Características de los votantes hispanos en la Florida

Características de los votantes hispanos en la Florida

Un mapa electoral publicado por el Centro de Investigación Pew muestra información demográfica relevante sobre los votantes hispanos en la Florida. Hay 2.6 millones de votantes hispanos elegibles en la Florida. Entre los votantes hispanos registrados en la Florida, 479.000 están registrados como republicanos y 678.000 están registrados como demócratas.

How Americans Use Facebook and Twitter for News

How Americans Use Facebook and Twitter for News

A study conducted by Pew Research Center and the John S. and James L. Knight Foundation shows that more users are getting news on both Facebook and Twitter than in the past, and users are turning to each of these social networks to fulfill different types of information needs.

How Boomers and Seniors Behave Online

How Boomers and Seniors Behave Online

A research study published by Google and Ipsos shows behavioral insights on how baby boomers and seniors seek and share information online. Boomers and seniors spend more time on the internet than any other media channel. Over 80% of boomers and seniors use the internet to learn about a topic of interest, and 55% of them follow a group or organization on social media.

Online Behavior of U.S. Hispanics

Online Behavior of U.S. Hispanics

Research published by Google and Pew Research Center shows the growing influence of U.S. Hispanics in the digital space. The U.S. Hispanic population is projected to increase by 86% between 2015 and 2050, and it is estimated to reach $1.5 trillion in buying power in 2015, a 50% increase from 2010.